Philosophy

BOLD IN APPROACH,
UNDENIABLE IN PURSUIT &
DETERMINED TO AFFECT POSITIVE CHANGE.

1

Be honest & speak the truth.

We choose truth over hype. We embrace our instincts, we do what we feel is right and we are fearless in our pursuits.

2

Vegan & Cruelty-Free
products only.

Animal products don't belong on our bodies. Our cosmetics will always be vegan & cruelty-free. Quality and attention to detail in our creative process leads to products that feel great and last all day.

3

Leave the world a better place than you found it.

When we launch new products, a portion of the proceeds goes to timely causes. We believe it's our responsibility to help those in need.

DON'T DISCOVER YOURSELF, CREATE YOURSELF.